Víťazi v kategórii „Úspechy v marketingu“

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Úspechy v marketingových kategóriách – Marketingová kampaň roka – Odvetvové kategórie | Ocenenia v marketingových kategóriách – Marketingová kampaň roka – Špecializované kategórie | Úspechy v marketingových kategóriách – kategórie marketingových organizácií a odborníkov

Úspechy v marketingových kategóriách – Marketingová kampaň roka – Odvetvové kategórie

Úspechy v poľnohospodárstve, priemysle a stavebníctve

VÍŤAZ CENY GOLD STEVIE®
Grundfos Holding A/S, Bjerringbro, Denmark: Stay or ALPHA GO

Úspechy v automobilovom priemysle – trh s náhradnými dielmi

VÍŤAZ CENY GOLD STEVIE®
Hengst Filtration, Warszawa, Poland: Pure Practice Makes Perfect

Úspechy v automobilovom priemysle – vozidlá

VÍŤAZ CENY GOLD STEVIE®
Tribal Worldwide Philippines, Taguig City, Metro Manila, Philippines: Toyota Tamaraw Relaunch: Abante, Posible! Making the return of a Filipino legend a success

Úspech v oblasti firemnej reputácie/odborných služieb

VÍŤAZ CENY GOLD STEVIE®
LLYC, Madrid, Spain: Empowering choice: safeguarding corporate value and sovereignty in an unprecedented hostile takeover

Úspechy v oblasti kultúry a umenia

VÍŤAZ CENY GOLD STEVIE®
Megaworld Lifestyle Malls, Taguig City, Metro Manila, Philippines: Iloilo Business Park: A New Model for Art and Cultural Marketing
VÍŤAZ CENY SILVER STEVIE®
teamLab Phenomena Abu Dhabi, Abu Dhabi, United Arab Emirates: teamLab Phenomena Abu Dhabi - Defining a Global Art Icon

Úspechy v oblasti vzdelávania a odbornej prípravy

VÍŤAZ CENY GOLD STEVIE®
ATREVIA, Madrid, Spain: Ser o No Ser: transforming scar management education through gamification, evidence and clinical self-reflection

Úspech v oblasti finančných produktov a služieb

VÍŤAZ CENY GOLD STEVIE®
bKash Limited, Dhaka, Bangladesh: bKash Savings
VÍŤAZ CENY SILVER STEVIE®
İş Portföy, BEŞİKTAŞ, Istanbul, Türkiye: İş Portföy “Let’s Invest in Funds” Campaign
LLYC, Madrid, Spain: Nombres con Calle by dale!
VÍŤAZ BRONZOVEJ CENY STEVIE®
QNB Türkiye, Istanbul, Türkiye: QNB Global Trade

Úspechy v oblasti verejnej správy/inštitucionálnej sféry/náboru zamestnancov

VÍŤAZ CENY GOLD STEVIE®
The Development Bureau of the HKSARG and the Construction Industry Council, Hong Kong, Hong Kong: Hong Kong Infrastructure No. 1

Úspechy v oblasti zdravotnej starostlivosti – Osveta a zvyšovanie povedomia o chorobách

VÍŤAZ CENY GOLD STEVIE®
Turkish Association for the Study of Obesity, Istanbul, Türkiye: “Stories We Carry: The Invisible Face of Obesity” University Short Film Competition
VÍŤAZ BRONZOVEJ CENY STEVIE®
ATREVIA, Madrid, Spain: Tu línea roja 55: turning LDL-C control into a clear red line for cardiovascular patients.
Daiichi Sankyo Türkiye, Istanbul, Türkiye: Cardio360 – Transforming Cardiology Education Through Immersive VR

Úspechy v oblasti domácich potrieb

VÍŤAZ CENY GOLD STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Asperox Sparx From New Entrant to Category Leader in One Year
VÍŤAZ CENY SILVER STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G30

Úspechy v oblasti internetu a telekomunikácií

VÍŤAZ CENY GOLD STEVIE®
VIETTEL PERU S.A.C., Five, Peru: Bitel turned 5G into a national conversation by combining technological innovation, soccer, and a connection with Peruvians.

Úspechy v neziskovom sektore

VÍŤAZ CENY GOLD STEVIE®
NJMPF, Durban, KwaZulu-Natal, South Africa: NJMPF Pensioner Wellness Days: Bringing Wellness, Dignity and Financial Empowerment Closer to Pensioners

Úspechy v oblasti starostlivosti o domáce zvieratá

VÍŤAZ CENY GOLD STEVIE®
Megaworld Lifestyle Malls, Taguig City, National Capital Region, Philippines: Every Paw Matters: Megaworld’s Holistic Pet Experience Across Retail Environments

Úspechy v oblasti nehnuteľností

VÍŤAZ CENY GOLD STEVIE®
Shenzhen Mixc World, Shenzhen, Guangdong, China: MIXTURE Wonder Tale — From Space to Story, An Immersive Storytelling World Where Brands, Spaces and Consumers Connect.

Úspechy v maloobchode

VÍŤAZ CENY GOLD STEVIE®
Beymen Group, Istanbul, Türkiye: Beymen Tersane

Úspechy v oblasti cestovania/turizmu/destinácií

VÍŤAZ CENY GOLD STEVIE®
Martin County Office of Tourism & Marketing, Stuart, Florida, United States: AI Means More Here
VÍŤAZ BRONZOVEJ CENY STEVIE®
Oban International and Big Bus Tours, London, England, United Kingdom: Oban International & Big Bus Tours – Making mega-bucks through micro-moments

Ocenenia v marketingových kategóriách – Marketingová kampaň roka – Špecializované kategórie

Optimálne využitie údajov na riadenie stratégie značky

VÍŤAZ CENY GOLD STEVIE®
Synergy Market Research + Strategic Consultancy, Makati City, Philippines: How Research-Driven Insights Shaped Brand Strategy and Transformed ACEN RES into the Philippines’ Leading Renewable Energy Solutions Provider

Zážitok roka v oblasti značky – Business-to-Business

VÍŤAZ CENY GOLD STEVIE®
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: Globe Business Cyberheist: Preventing Threats through Gamified Cyber-Resilience
VÍŤAZ BRONZOVEJ CENY STEVIE®
ACEN Res, Makati, National Capital Region, Philippines: ACEN RES goes above and beyond via its O2O2O (online to onsite to online) strategy: races to a 56% market share, grows revenue +33% to $183 million
HeyMo® The Experience Design Company, Istanbul, Türkiye: 140 Years in Motion: The Mercedes-Benz Anniversary Journey

Zážitok roka v oblasti značky – spotrebiteľský sektor

VÍŤAZ CENY GOLD STEVIE®
Erste Bank Polska, Warsaw, Poland: Erste Wiedeński: We Didn’t Launch a Brand. We Invited Consumers to Experience It.
SM Supermalls, Makati City, Metro Manila, Philippines: Lighting Up Manila Bay with SM’s Philippine International Pyromusical Competition
VÍŤAZ CENY SILVER STEVIE®
Miral Destinations, Abu Dhabi, United Arab Emirates: Stranger Things: The Experience at Yas Island, Abu Dhabi
Tribal Worldwide Philippines, Taguig City, Philippines: Find Your SM: How SM Supermalls’ Vulnerability Became the Philippines’ Biggest Rediscovery

Kampaň roka v oblasti značkového obsahu

VÍŤAZ CENY GOLD STEVIE®
BGO, New York, New York, United States: The Chief Economist by Ryan Severino: Demystifying Macroeconomics for Commercial Real Estate
VÍŤAZ CENY SILVER STEVIE®
Shanghai Hongqiao Qianwan Incity Mega, Shanghai, China: Zoom, Boom, Bloom!
Thai Life Insurance Plc., Bangkok, Thailand: Make Social Media Meaningful
VÍŤAZ BRONZOVEJ CENY STEVIE®
Lionbridge, Waltham, Massachusetts, United States: Lionbridge Samurai™: Unveiling the Future of AI-Powered Localization

Značková služba roka

VÍŤAZ CENY GOLD STEVIE®
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: Globe Business Digitest

Kampaň roka v oblasti lojality a udržania zákazníkov

VÍŤAZ CENY GOLD STEVIE®
Miral Destinations, Abu Dhabi, United Arab Emirates: Yas Annual Pass
VÍŤAZ CENY SILVER STEVIE®
Kuveyt Türk, Istanbul, Türkiye: Biz Bize Banking Loyalty Program
Prime Development, Istanbul, Türkiye: PrimeParam – The World’s First QR-Based, App-Free Loyalty System for Shopping Malls - Prime Development

Najaktívnejšia komunita roka

VÍŤAZ CENY GOLD STEVIE®
Miral Destinations, Abu Dhabi, United Arab Emirates: Stranger Things: The Experience on Yas Island, Abu Dhabi
VÍŤAZ CENY SILVER STEVIE®
The Development Bureau of the HKSARG and the Construction Industry Council, Hong Kong, Hong Kong: Hong Kong Infrastructure No. 1
VÍŤAZ BRONZOVEJ CENY STEVIE®
A101, Istanbul, Türkiye: Million Influencer

Kampaň roka v oblasti influencer marketingu

VÍŤAZ CENY GOLD STEVIE®
Besler, Istanbul, Türkiye: You’re with Bizim this Ramadan
VÍŤAZ BRONZOVEJ CENY STEVIE®
Banco Popular Dominicano, Santo Domingo, Distrito Nacional, Dominican Republic: The Economy of Kindness- Building trust through authentic voices
Besler, Istanbul, Türkiye: A Category Game-Changing Launch: Ülker SürMix
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: G58 - Asperox Sparx Hand Dishwashing Liquid
Kalshi, New York City, New York, United States: Giannis Antetokounmpo Grease Campaign: Kalshi

Marketingový inovátor roka

VÍŤAZ CENY GOLD STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Asperox Sparx: Redefining Turkey’s Dishwasher Capsule Market
VÍŤAZ CENY SILVER STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G59
VÍŤAZ BRONZOVEJ CENY STEVIE®
Honed Insight, Dublin, Ohio, United States: 10,000 Qualified Leads from a Solo-Built Demand Generation Engine

Predstavenie nového produktu alebo služby roka

VÍŤAZ CENY GOLD STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: G60 - Asperox Sparx Hand Dishwashing Liquid
VÍŤAZ CENY SILVER STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G60
Espresa, Palo Alto, California, United States: Espresa’s Specialty Care Accounts Redefine GLP-1 Spending for Employers
VÍŤAZ BRONZOVEJ CENY STEVIE®
Prime Development, Istanbul, Türkiye: PrimeParam – The World’s First QR-Based, App-Free Loyalty System for Shopping Malls - Prime Development
Thai Life Insurance Plc., Bangkok, Thailand: Thai Life Insurance Health Fit Senior CI

Omni-kanálová marketingová stratégia roka

VÍŤAZ CENY GOLD STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G61
VÍŤAZ CENY SILVER STEVIE®
A101, Istanbul, Türkiye: A101 & Google O2O: Turning Digital Intent into Retail Growth
ACEN Res, Makati, National Capital Region, Philippines: ACEN RES goes above and beyond via its O2O2O (online to onsite to online) strategy: races to a 56% market share, grows revenue +33% to $183 million
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: The Globe Business Omni-Channel ABM Ecosystem
VÍŤAZ BRONZOVEJ CENY STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: G61- Asperox Sparx Hand Dishwashing Liquid

Marketingová kampaň roka zameraná na konkrétny cieľ

VÍŤAZ CENY GOLD STEVIE®
Strategic Public Relations Group, Hong Kong, Hong Kong: Zespri_Breakfast +1: Taiwan’s Behavioral Nutrition Revolution
VÍŤAZ CENY SILVER STEVIE®
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: Globe Business’ Breakthrough Masterclass Webinar Series: Small Biz Edition
Megaworld Lifestyle Malls, Taguig City, Metro Manila, Philippines: Vibrant Visayas: Megaworld Festivals Uplifting Creative Communities and Local Economies
VÍŤAZ BRONZOVEJ CENY STEVIE®
Cebuana Lhuillier, Makati City, Metro Manila, Philippines: IPON MOVES: TURNING SMALL SAVINGS INTO LASTING FINANCIAL PROGRESS

Re-branding/Obnova značky roka

VÍŤAZ CENY GOLD STEVIE®
GüzelEnerji Akaryakıt A.Ş., Istanbul, Türkiye: Bi’Güzel
VÍŤAZ CENY SILVER STEVIE®
Momentive Software, St. Petersburg, Florida, United States: Bring on Better - A Complete Brand Transformation for Momentive Software
Viettel Cambodia Pte., Ltd., Phnom Penh, Cambodia: Metfone 5G: Transforming Cambodia’s Most Trusted Telecom Brand into a Next-Generation Youth Icon

Marketingová kampaň roka s nízkym rozpočtom

VÍŤAZ CENY GOLD STEVIE®
Thunder Marketing & Communications Asia Pte. Ltd., Singapore, Singapore: ECOVACS “Created for Ease” – Mastering Glocalization via a Scalable, Community-First Blueprint Across APAC
VÍŤAZ BRONZOVEJ CENY STEVIE®
i-Cable Communication Limited, Hong Kong, Hong Kong: HOY’s 45-Day Pivot with FILMART Event
Prime Development, Istanbul, Türkiye: Proving Human Creativity in the Age of AI: A First-Ever, Zero-Budget High School Poster Competition Driving Large-Scale Impact

Vírusová marketingová kampaň roka

VÍŤAZ CENY GOLD STEVIE®
Viettel Cambodia Pte., Ltd., Phnom Penh, Cambodia: Metfone 5G – Your Next Gen: Turning Cambodia’s First 5G Experience into a Nationwide Viral Movement

Marketingová kampaň roka zameraná na mládež

VÍŤAZ CENY GOLD STEVIE®
Construction Industry Council, Hong Kong, Hong Kong: Rebranding Hong Kong Construction Through WorldSkills

Úspechy v marketingových kategóriách – kategórie marketingových organizácií a odborníkov

Marketingový manažér roka

VÍŤAZ CENY GOLD STEVIE®
Thunder Marketing and Communication Asia, Singapore, Singapore: Phoebe Shen, Managing Director
VÍŤAZ CENY SILVER STEVIE®
Cebuana Lhuillier, Makati City, Metro Manila, Philippines: Mike Sena, First Vice President and Chief Marketing and Communications Officer
Mastercard, Miami, Florida, United States: Carlos Quintero, EVP of Integrated Marketing and Communications (IMC) for Latin America and the Caribbean (LAC)
VÍŤAZ BRONZOVEJ CENY STEVIE®
Azul, Sunnyvale, California, United States: Andrew Savitz, CMO
Concertina, Concertina, Philippines: Pearl Sy, Chief Marketing Officer

Marketingový tím roka

VÍŤAZ CENY GOLD STEVIE®
GüzelEnerji Akaryakıt A.Ş., Istanbul, Maltepe, Türkiye: GüzelEnerji Marketing Team of the Year
VÍŤAZ BRONZOVEJ CENY STEVIE®
CXAI, Ontario, Canada: CXAI Marketing Team
NJMPF, Durban, KwaZulu-Natal, South Africa: Transforming Member Engagement Through Innovation, Education and Service Excellence
Ortigas Land Corporation, Pasig City, Metro Manila, Philippines: Corporate Estates Resort Offices Marketing Team