Gewinner in der Kategorie „Leistungen im Marketing“
Dies sind die Nominierungen für den Stevie®-Award im Rahmen der 23. jährlichen International Business Awards®, mit denen weltweit Leistungen am Arbeitsplatz gewürdigt werden. Die Gewinner wurden anhand der Durchschnittsbewertungen von mehr als 300 Fachkräfte (opens in new tab) während einer zweimonatigen Bewertungsphase ermittelt. Weitere Informationen zum Bewertungs- und Preisverleihungsverfahren finden Sie unter hier (opens in new tab).
Auszeichnungen in den Marketingkategorien – Marketingkampagne des Jahres – Branchenkategorien | Auszeichnungen in den Marketingkategorien – Marketingkampagne des Jahres – Spezialkategorien | Leistungen in den Marketingkategorien – Kategorien „Marketingorganisation“ und „Marketingfachleute“
Auszeichnungen in den Marketingkategorien – Marketingkampagne des Jahres – Branchenkategorien
Leistungen in den Bereichen Landwirtschaft, Industrie und Bauwesen
GOLD-STEVIE®-GEWINNER
Grundfos Holding A/S, Bjerringbro, Denmark: Stay or ALPHA GO
Erfolge im Automobilbereich – Aftermarket
GOLD-STEVIE®-GEWINNER
Hengst Filtration, Warszawa, Poland: Pure Practice Makes Perfect
Leistungen im Automobilbereich – Fahrzeuge
GOLD-STEVIE®-GEWINNER
Tribal Worldwide Philippines, Taguig City, Metro Manila, Philippines: Toyota Tamaraw Relaunch: Abante, Posible! Making the return of a Filipino legend a success
Leistung im Bereich Unternehmensreputation/Fachdienstleistungen
GOLD-STEVIE®-GEWINNER
LLYC, Madrid, Spain: Empowering choice: safeguarding corporate value and sovereignty in an unprecedented hostile takeover
Leistungen im Bereich Kultur und Kunst
GOLD-STEVIE®-GEWINNER
Megaworld Lifestyle Malls, Taguig City, Metro Manila, Philippines: Iloilo Business Park: A New Model for Art and Cultural Marketing
SILVER STEVIE®-GEWINNER
teamLab Phenomena Abu Dhabi, Abu Dhabi, United Arab Emirates: teamLab Phenomena Abu Dhabi - Defining a Global Art Icon
Leistungen im Bereich der allgemeinen und beruflichen Bildung
GOLD-STEVIE®-GEWINNER
ATREVIA, Madrid, Spain: Ser o No Ser: transforming scar management education through gamification, evidence and clinical self-reflection
Leistungen im Bereich Finanzprodukte und -dienstleistungen
GOLD-STEVIE®-GEWINNER
bKash Limited, Dhaka, Bangladesh: bKash Savings
SILVER STEVIE®-GEWINNER
İş Portföy, BEŞİKTAŞ, Istanbul, Türkiye: İş Portföy “Let’s Invest in Funds” Campaign
LLYC, Madrid, Spain: Nombres con Calle by dale!
GEWINNER DES BRONZE-STEVIE®-PREISES
QNB Türkiye, Istanbul, Türkiye: QNB Global Trade
Erfolge in den Bereichen Regierung, Institutionen und Personalbeschaffung
GOLD-STEVIE®-GEWINNER
The Development Bureau of the HKSARG and the Construction Industry Council, Hong Kong, Hong Kong: Hong Kong Infrastructure No. 1
Leistungen im Gesundheitswesen – Aufklärung und Sensibilisierung zu Krankheiten
GOLD-STEVIE®-GEWINNER
Turkish Association for the Study of Obesity, Istanbul, Türkiye: “Stories We Carry: The Invisible Face of Obesity” University Short Film Competition
GEWINNER DES BRONZE-STEVIE®-PREISES
ATREVIA, Madrid, Spain: Tu línea roja 55: turning LDL-C control into a clear red line for cardiovascular patients.
Daiichi Sankyo Türkiye, Istanbul, Türkiye: Cardio360 – Transforming Cardiology Education Through Immersive VR
Erfolge im Bereich Haushaltswaren
GOLD-STEVIE®-GEWINNER
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Asperox Sparx From New Entrant to Category Leader in One Year
SILVER STEVIE®-GEWINNER
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G30
Erfolge im Bereich Internet/Telekommunikation
GOLD-STEVIE®-GEWINNER
VIETTEL PERU S.A.C., Five, Peru: Bitel turned 5G into a national conversation by combining technological innovation, soccer, and a connection with Peruvians.
Leistungen im gemeinnützigen Bereich
GOLD-STEVIE®-GEWINNER
NJMPF, Durban, KwaZulu-Natal, South Africa: NJMPF Pensioner Wellness Days: Bringing Wellness, Dignity and Financial Empowerment Closer to Pensioners
Erfolge in der Tierpflege
GOLD-STEVIE®-GEWINNER
Megaworld Lifestyle Malls, Taguig City, National Capital Region, Philippines: Every Paw Matters: Megaworld’s Holistic Pet Experience Across Retail Environments
Erfolge im Immobilienbereich
GOLD-STEVIE®-GEWINNER
Shenzhen Mixc World, Shenzhen, Guangdong, China: MIXTURE Wonder Tale — From Space to Story, An Immersive Storytelling World Where Brands, Spaces and Consumers Connect.
Erfolge im Einzelhandel
GOLD-STEVIE®-GEWINNER
Beymen Group, Istanbul, Türkiye: Beymen Tersane
Leistungen in den Bereichen Reisen, Tourismus und Reiseziele
GOLD-STEVIE®-GEWINNER
Martin County Office of Tourism & Marketing, Stuart, Florida, United States: AI Means More Here
GEWINNER DES BRONZE-STEVIE®-PREISES
Oban International and Big Bus Tours, London, England, United Kingdom: Oban International & Big Bus Tours – Making mega-bucks through micro-moments
Auszeichnungen in den Marketingkategorien – Marketingkampagne des Jahres – Spezialkategorien
Optimale Nutzung von Daten zur Förderung der Markenstrategie
GOLD-STEVIE®-GEWINNER
Synergy Market Research + Strategic Consultancy, Makati City, Philippines: How Research-Driven Insights Shaped Brand Strategy and Transformed ACEN RES into the Philippines’ Leading Renewable Energy Solutions Provider
Markenerlebnis des Jahres – Business-to-Business
GOLD-STEVIE®-GEWINNER
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: Globe Business Cyberheist: Preventing Threats through Gamified Cyber-Resilience
GEWINNER DES BRONZE-STEVIE®-PREISES
ACEN Res, Makati, National Capital Region, Philippines: ACEN RES goes above and beyond via its O2O2O (online to onsite to online) strategy: races to a 56% market share, grows revenue +33% to $183 million
HeyMo® The Experience Design Company, Istanbul, Türkiye: 140 Years in Motion: The Mercedes-Benz Anniversary Journey
Markenerlebnis des Jahres – Verbraucher
GOLD-STEVIE®-GEWINNER
Erste Bank Polska, Warsaw, Poland: Erste Wiedeński: We Didn’t Launch a Brand. We Invited Consumers to Experience It.
SM Supermalls, Makati City, Metro Manila, Philippines: Lighting Up Manila Bay with SM’s Philippine International Pyromusical Competition
SILVER STEVIE®-GEWINNER
Miral Destinations, Abu Dhabi, United Arab Emirates: Stranger Things: The Experience at Yas Island, Abu Dhabi
Tribal Worldwide Philippines, Taguig City, Philippines: Find Your SM: How SM Supermalls’ Vulnerability Became the Philippines’ Biggest Rediscovery
Branded-Content-Kampagne des Jahres
GOLD-STEVIE®-GEWINNER
BGO, New York, New York, United States: The Chief Economist by Ryan Severino: Demystifying Macroeconomics for Commercial Real Estate
SILVER STEVIE®-GEWINNER
Shanghai Hongqiao Qianwan Incity Mega, Shanghai, China: Zoom, Boom, Bloom!
Thai Life Insurance Plc., Bangkok, Thailand: Make Social Media Meaningful
GEWINNER DES BRONZE-STEVIE®-PREISES
Lionbridge, Waltham, Massachusetts, United States: Lionbridge Samurai™: Unveiling the Future of AI-Powered Localization
Marken-Dienstleistung des Jahres
GOLD-STEVIE®-GEWINNER
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: Globe Business Digitest
Kundenbindungs- und -erhaltungskampagne des Jahres
GOLD-STEVIE®-GEWINNER
Miral Destinations, Abu Dhabi, United Arab Emirates: Yas Annual Pass
SILVER STEVIE®-GEWINNER
Kuveyt Türk, Istanbul, Türkiye: Biz Bize Banking Loyalty Program
Prime Development, Istanbul, Türkiye: PrimeParam – The World’s First QR-Based, App-Free Loyalty System for Shopping Malls - Prime Development
Engagierteste Gemeinde des Jahres
GOLD-STEVIE®-GEWINNER
Miral Destinations, Abu Dhabi, United Arab Emirates: Stranger Things: The Experience on Yas Island, Abu Dhabi
SILVER STEVIE®-GEWINNER
The Development Bureau of the HKSARG and the Construction Industry Council, Hong Kong, Hong Kong: Hong Kong Infrastructure No. 1
GEWINNER DES BRONZE-STEVIE®-PREISES
A101, Istanbul, Türkiye: Million Influencer
Influencer-Marketing-Kampagne des Jahres
GOLD-STEVIE®-GEWINNER
Besler, Istanbul, Türkiye: You’re with Bizim this Ramadan
GEWINNER DES BRONZE-STEVIE®-PREISES
Banco Popular Dominicano, Santo Domingo, Distrito Nacional, Dominican Republic: The Economy of Kindness- Building trust through authentic voices
Besler, Istanbul, Türkiye: A Category Game-Changing Launch: Ülker SürMix
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: G58 - Asperox Sparx Hand Dishwashing Liquid
Kalshi, New York City, New York, United States: Giannis Antetokounmpo Grease Campaign: Kalshi
Marketing-Disruptor des Jahres
GOLD-STEVIE®-GEWINNER
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Asperox Sparx: Redefining Turkey’s Dishwasher Capsule Market
SILVER STEVIE®-GEWINNER
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G59
GEWINNER DES BRONZE-STEVIE®-PREISES
Honed Insight, Dublin, Ohio, United States: 10,000 Qualified Leads from a Solo-Built Demand Generation Engine
Einführung des neuen Produkts oder der neuen Dienstleistung des Jahres
GOLD-STEVIE®-GEWINNER
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: G60 - Asperox Sparx Hand Dishwashing Liquid
SILVER STEVIE®-GEWINNER
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G60
Espresa, Palo Alto, California, United States: Espresa’s Specialty Care Accounts Redefine GLP-1 Spending for Employers
GEWINNER DES BRONZE-STEVIE®-PREISES
Prime Development, Istanbul, Türkiye: PrimeParam – The World’s First QR-Based, App-Free Loyalty System for Shopping Malls - Prime Development
Thai Life Insurance Plc., Bangkok, Thailand: Thai Life Insurance Health Fit Senior CI
Omni-Channel-Marketingstrategie des Jahres
GOLD-STEVIE®-GEWINNER
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G61
SILVER STEVIE®-GEWINNER
A101, Istanbul, Türkiye: A101 & Google O2O: Turning Digital Intent into Retail Growth
ACEN Res, Makati, National Capital Region, Philippines: ACEN RES goes above and beyond via its O2O2O (online to onsite to online) strategy: races to a 56% market share, grows revenue +33% to $183 million
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: The Globe Business Omni-Channel ABM Ecosystem
GEWINNER DES BRONZE-STEVIE®-PREISES
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: G61- Asperox Sparx Hand Dishwashing Liquid
Zweckorientierte Marketingkampagne des Jahres
GOLD-STEVIE®-GEWINNER
Strategic Public Relations Group, Hong Kong, Hong Kong: Zespri_Breakfast +1: Taiwan’s Behavioral Nutrition Revolution
SILVER STEVIE®-GEWINNER
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: Globe Business’ Breakthrough Masterclass Webinar Series: Small Biz Edition
Megaworld Lifestyle Malls, Taguig City, Metro Manila, Philippines: Vibrant Visayas: Megaworld Festivals Uplifting Creative Communities and Local Economies
GEWINNER DES BRONZE-STEVIE®-PREISES
Cebuana Lhuillier, Makati City, Metro Manila, Philippines: IPON MOVES: TURNING SMALL SAVINGS INTO LASTING FINANCIAL PROGRESS
Rebranding/Markenerneuerung des Jahres
GOLD-STEVIE®-GEWINNER
GüzelEnerji Akaryakıt A.Ş., Istanbul, Türkiye: Bi’Güzel
SILVER STEVIE®-GEWINNER
Momentive Software, St. Petersburg, Florida, United States: Bring on Better - A Complete Brand Transformation for Momentive Software
Viettel Cambodia Pte., Ltd., Phnom Penh, Cambodia: Metfone 5G: Transforming Cambodia’s Most Trusted Telecom Brand into a Next-Generation Youth Icon
Marketingkampagne des Jahres mit geringem Budget
GOLD-STEVIE®-GEWINNER
Thunder Marketing & Communications Asia Pte. Ltd., Singapore, Singapore: ECOVACS “Created for Ease” – Mastering Glocalization via a Scalable, Community-First Blueprint Across APAC
GEWINNER DES BRONZE-STEVIE®-PREISES
i-Cable Communication Limited, Hong Kong, Hong Kong: HOY’s 45-Day Pivot with FILMART Event
Prime Development, Istanbul, Türkiye: Proving Human Creativity in the Age of AI: A First-Ever, Zero-Budget High School Poster Competition Driving Large-Scale Impact
Viral-Marketing-Kampagne des Jahres
GOLD-STEVIE®-GEWINNER
Viettel Cambodia Pte., Ltd., Phnom Penh, Cambodia: Metfone 5G – Your Next Gen: Turning Cambodia’s First 5G Experience into a Nationwide Viral Movement
Jugendmarketingkampagne des Jahres
GOLD-STEVIE®-GEWINNER
Construction Industry Council, Hong Kong, Hong Kong: Rebranding Hong Kong Construction Through WorldSkills
Leistungen in den Marketingkategorien – Kategorien „Marketingorganisation“ und „Marketingfachleute“
Marketing-Führungskraft des Jahres
GOLD-STEVIE®-GEWINNER
Thunder Marketing and Communication Asia, Singapore, Singapore: Phoebe Shen, Managing Director
SILVER STEVIE®-GEWINNER
Cebuana Lhuillier, Makati City, Metro Manila, Philippines: Mike Sena, First Vice President and Chief Marketing and Communications Officer
Mastercard, Miami, Florida, United States: Carlos Quintero, EVP of Integrated Marketing and Communications (IMC) for Latin America and the Caribbean (LAC)
GEWINNER DES BRONZE-STEVIE®-PREISES
Azul, Sunnyvale, California, United States: Andrew Savitz, CMO
Concertina, Concertina, Philippines: Pearl Sy, Chief Marketing Officer
Marketingteam des Jahres
GOLD-STEVIE®-GEWINNER
GüzelEnerji Akaryakıt A.Ş., Istanbul, Maltepe, Türkiye: GüzelEnerji Marketing Team of the Year
GEWINNER DES BRONZE-STEVIE®-PREISES
CXAI, Ontario, Canada: CXAI Marketing Team
NJMPF, Durban, KwaZulu-Natal, South Africa: Transforming Member Engagement Through Innovation, Education and Service Excellence
Ortigas Land Corporation, Pasig City, Metro Manila, Philippines: Corporate Estates Resort Offices Marketing Team