Pemenang Kategori Prestasi di Bidang Pemasaran

Berikut ini adalah nominasi pemenang Penghargaan Stevie® dalam ajang International Business Awards® ke-23, yang memberikan pengakuan atas prestasi di tempat kerja di seluruh dunia. Para pemenang ditentukan berdasarkan skor rata-rata dari lebih dari 300 tenaga profesional (opens in new tab) selama dua bulan proses penilaian. Pelajari lebih lanjut mengenai proses penilaian dan pemberian penghargaan di di sini (opens in new tab).

Prestasi dalam Kategori Pemasaran - Kampanye Pemasaran Terbaik Tahun Ini - Kategori Industri | Prestasi dalam Kategori Pemasaran - Kampanye Pemasaran Terbaik Tahun Ini - Kategori Khusus | Prestasi dalam Kategori Pemasaran - Kategori Organisasi/Profesional Pemasaran

Prestasi dalam Kategori Pemasaran - Kampanye Pemasaran Terbaik Tahun Ini - Kategori Industri

Prestasi di Bidang Pertanian/Industri/Konstruksi

PEMENANG GOLD STEVIE®
Grundfos Holding A/S, Bjerringbro, Denmark: Stay or ALPHA GO

Prestasi di Bidang Otomotif - Pasar Purnajual

PEMENANG GOLD STEVIE®
Hengst Filtration, Warszawa, Poland: Pure Practice Makes Perfect

Prestasi di Bidang Otomotif - Kendaraan

PEMENANG GOLD STEVIE®
Tribal Worldwide Philippines, Taguig City, Metro Manila, Philippines: Toyota Tamaraw Relaunch: Abante, Posible! Making the return of a Filipino legend a success

Prestasi dalam Bidang Reputasi Perusahaan/Layanan Profesional

PEMENANG GOLD STEVIE®
LLYC, Madrid, Spain: Empowering choice: safeguarding corporate value and sovereignty in an unprecedented hostile takeover

Prestasi di Bidang Budaya dan Seni

PEMENANG GOLD STEVIE®
Megaworld Lifestyle Malls, Taguig City, Metro Manila, Philippines: Iloilo Business Park: A New Model for Art and Cultural Marketing
PEMENANG SILVER STEVIE®
teamLab Phenomena Abu Dhabi, Abu Dhabi, United Arab Emirates: teamLab Phenomena Abu Dhabi - Defining a Global Art Icon

Prestasi di Bidang Pendidikan & Pelatihan

PEMENANG GOLD STEVIE®
ATREVIA, Madrid, Spain: Ser o No Ser: transforming scar management education through gamification, evidence and clinical self-reflection

Prestasi di Bidang Produk dan Layanan Keuangan

PEMENANG GOLD STEVIE®
bKash Limited, Dhaka, Bangladesh: bKash Savings
PEMENANG SILVER STEVIE®
İş Portföy, BEŞİKTAŞ, Istanbul, Türkiye: İş Portföy “Let’s Invest in Funds” Campaign
LLYC, Madrid, Spain: Nombres con Calle by dale!
PEMENANG STEVIE® BRONZE
QNB Türkiye, Istanbul, Türkiye: QNB Global Trade

Prestasi di Bidang Pemerintahan/Institusi/Perekrutan

PEMENANG GOLD STEVIE®
The Development Bureau of the HKSARG and the Construction Industry Council, Hong Kong, Hong Kong: Hong Kong Infrastructure No. 1

Prestasi di Bidang Kesehatan - Edukasi dan Kesadaran akan Penyakit

PEMENANG GOLD STEVIE®
Turkish Association for the Study of Obesity, Istanbul, Türkiye: “Stories We Carry: The Invisible Face of Obesity” University Short Film Competition
PEMENANG STEVIE® BRONZE
ATREVIA, Madrid, Spain: Tu línea roja 55: turning LDL-C control into a clear red line for cardiovascular patients.
Daiichi Sankyo Türkiye, Istanbul, Türkiye: Cardio360 – Transforming Cardiology Education Through Immersive VR

Prestasi di Bidang Perlengkapan Rumah Tangga

PEMENANG GOLD STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Asperox Sparx From New Entrant to Category Leader in One Year
PEMENANG SILVER STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G30

Prestasi di Bidang Internet/Telekomunikasi

PEMENANG GOLD STEVIE®
VIETTEL PERU S.A.C., Five, Peru: Bitel turned 5G into a national conversation by combining technological innovation, soccer, and a connection with Peruvians.

Prestasi di Sektor Nirlaba

PEMENANG GOLD STEVIE®
NJMPF, Durban, KwaZulu-Natal, South Africa: NJMPF Pensioner Wellness Days: Bringing Wellness, Dignity and Financial Empowerment Closer to Pensioners

Prestasi dalam Perawatan Hewan Peliharaan

PEMENANG GOLD STEVIE®
Megaworld Lifestyle Malls, Taguig City, National Capital Region, Philippines: Every Paw Matters: Megaworld’s Holistic Pet Experience Across Retail Environments

Prestasi di Bidang Properti

PEMENANG GOLD STEVIE®
Shenzhen Mixc World, Shenzhen, Guangdong, China: MIXTURE Wonder Tale — From Space to Story, An Immersive Storytelling World Where Brands, Spaces and Consumers Connect.

Prestasi di Bidang Ritel

PEMENANG GOLD STEVIE®
Beymen Group, Istanbul, Türkiye: Beymen Tersane

Prestasi di Bidang Perjalanan/Pariwisata/Destinasi

PEMENANG GOLD STEVIE®
Martin County Office of Tourism & Marketing, Stuart, Florida, United States: AI Means More Here
PEMENANG STEVIE® BRONZE
Oban International and Big Bus Tours, London, England, United Kingdom: Oban International & Big Bus Tours – Making mega-bucks through micro-moments

Prestasi dalam Kategori Pemasaran - Kampanye Pemasaran Terbaik Tahun Ini - Kategori Khusus

Pemanfaatan Data Terbaik untuk Mendorong Strategi Merek

PEMENANG GOLD STEVIE®
Synergy Market Research + Strategic Consultancy, Makati City, Philippines: How Research-Driven Insights Shaped Brand Strategy and Transformed ACEN RES into the Philippines’ Leading Renewable Energy Solutions Provider

Pengalaman Merek Terbaik Tahun Ini - Bisnis-ke-Bisnis

PEMENANG GOLD STEVIE®
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: Globe Business Cyberheist: Preventing Threats through Gamified Cyber-Resilience
PEMENANG STEVIE® BRONZE
ACEN Res, Makati, National Capital Region, Philippines: ACEN RES goes above and beyond via its O2O2O (online to onsite to online) strategy: races to a 56% market share, grows revenue +33% to $183 million
HeyMo® The Experience Design Company, Istanbul, Türkiye: 140 Years in Motion: The Mercedes-Benz Anniversary Journey

Pengalaman Merek Terbaik Tahun Ini - Konsumen

PEMENANG GOLD STEVIE®
Erste Bank Polska, Warsaw, Poland: Erste Wiedeński: We Didn’t Launch a Brand. We Invited Consumers to Experience It.
SM Supermalls, Makati City, Metro Manila, Philippines: Lighting Up Manila Bay with SM’s Philippine International Pyromusical Competition
PEMENANG SILVER STEVIE®
Miral Destinations, Abu Dhabi, United Arab Emirates: Stranger Things: The Experience at Yas Island, Abu Dhabi
Tribal Worldwide Philippines, Taguig City, Philippines: Find Your SM: How SM Supermalls’ Vulnerability Became the Philippines’ Biggest Rediscovery

Kampanye Konten Bermerek Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
BGO, New York, New York, United States: The Chief Economist by Ryan Severino: Demystifying Macroeconomics for Commercial Real Estate
PEMENANG SILVER STEVIE®
Shanghai Hongqiao Qianwan Incity Mega, Shanghai, China: Zoom, Boom, Bloom!
Thai Life Insurance Plc., Bangkok, Thailand: Make Social Media Meaningful
PEMENANG STEVIE® BRONZE
Lionbridge, Waltham, Massachusetts, United States: Lionbridge Samurai™: Unveiling the Future of AI-Powered Localization

Layanan Bermerk Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: Globe Business Digitest

Kampanye Loyalitas dan Retensi Pelanggan Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Miral Destinations, Abu Dhabi, United Arab Emirates: Yas Annual Pass
PEMENANG SILVER STEVIE®
Kuveyt Türk, Istanbul, Türkiye: Biz Bize Banking Loyalty Program
Prime Development, Istanbul, Türkiye: PrimeParam – The World’s First QR-Based, App-Free Loyalty System for Shopping Malls - Prime Development

Komunitas Paling Aktif Tahun Ini

PEMENANG GOLD STEVIE®
Miral Destinations, Abu Dhabi, United Arab Emirates: Stranger Things: The Experience on Yas Island, Abu Dhabi
PEMENANG SILVER STEVIE®
The Development Bureau of the HKSARG and the Construction Industry Council, Hong Kong, Hong Kong: Hong Kong Infrastructure No. 1
PEMENANG STEVIE® BRONZE
A101, Istanbul, Türkiye: Million Influencer

Kampanye Pemasaran Influencer Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Besler, Istanbul, Türkiye: You’re with Bizim this Ramadan
PEMENANG STEVIE® BRONZE
Banco Popular Dominicano, Santo Domingo, Distrito Nacional, Dominican Republic: The Economy of Kindness- Building trust through authentic voices
Besler, Istanbul, Türkiye: A Category Game-Changing Launch: Ülker SürMix
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: G58 - Asperox Sparx Hand Dishwashing Liquid
Kalshi, New York City, New York, United States: Giannis Antetokounmpo Grease Campaign: Kalshi

Pengubah Paradigma Pemasaran Tahun Ini

PEMENANG GOLD STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Asperox Sparx: Redefining Turkey’s Dishwasher Capsule Market
PEMENANG SILVER STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G59
PEMENANG STEVIE® BRONZE
Honed Insight, Dublin, Ohio, United States: 10,000 Qualified Leads from a Solo-Built Demand Generation Engine

Pengantar Produk atau Layanan Baru Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: G60 - Asperox Sparx Hand Dishwashing Liquid
PEMENANG SILVER STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G60
Espresa, Palo Alto, California, United States: Espresa’s Specialty Care Accounts Redefine GLP-1 Spending for Employers
PEMENANG STEVIE® BRONZE
Prime Development, Istanbul, Türkiye: PrimeParam – The World’s First QR-Based, App-Free Loyalty System for Shopping Malls - Prime Development
Thai Life Insurance Plc., Bangkok, Thailand: Thai Life Insurance Health Fit Senior CI

Strategi Pemasaran Omni-Channel Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: Peros Pratik G61
PEMENANG SILVER STEVIE®
A101, Istanbul, Türkiye: A101 & Google O2O: Turning Digital Intent into Retail Growth
ACEN Res, Makati, National Capital Region, Philippines: ACEN RES goes above and beyond via its O2O2O (online to onsite to online) strategy: races to a 56% market share, grows revenue +33% to $183 million
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: The Globe Business Omni-Channel ABM Ecosystem
PEMENANG STEVIE® BRONZE
Beyaz Kağıt San. ve Tic. A.Ş., Adana, Türkiye: G61- Asperox Sparx Hand Dishwashing Liquid

Kampanye Pemasaran Berbasis Tujuan Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Strategic Public Relations Group, Hong Kong, Hong Kong: Zespri_Breakfast +1: Taiwan’s Behavioral Nutrition Revolution
PEMENANG SILVER STEVIE®
Globe Telecoms, Inc., Taguig City, Metro Manila, Philippines: Globe Business’ Breakthrough Masterclass Webinar Series: Small Biz Edition
Megaworld Lifestyle Malls, Taguig City, Metro Manila, Philippines: Vibrant Visayas: Megaworld Festivals Uplifting Creative Communities and Local Economies
PEMENANG STEVIE® BRONZE
Cebuana Lhuillier, Makati City, Metro Manila, Philippines: IPON MOVES: TURNING SMALL SAVINGS INTO LASTING FINANCIAL PROGRESS

Re-Branding/Peremajaan Merek Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
GüzelEnerji Akaryakıt A.Ş., Istanbul, Türkiye: Bi’Güzel
PEMENANG SILVER STEVIE®
Momentive Software, St. Petersburg, Florida, United States: Bring on Better - A Complete Brand Transformation for Momentive Software
Viettel Cambodia Pte., Ltd., Phnom Penh, Cambodia: Metfone 5G: Transforming Cambodia’s Most Trusted Telecom Brand into a Next-Generation Youth Icon

Kampanye Pemasaran dengan Anggaran Terbatas Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Thunder Marketing & Communications Asia Pte. Ltd., Singapore, Singapore: ECOVACS “Created for Ease” – Mastering Glocalization via a Scalable, Community-First Blueprint Across APAC
PEMENANG STEVIE® BRONZE
i-Cable Communication Limited, Hong Kong, Hong Kong: HOY’s 45-Day Pivot with FILMART Event
Prime Development, Istanbul, Türkiye: Proving Human Creativity in the Age of AI: A First-Ever, Zero-Budget High School Poster Competition Driving Large-Scale Impact

Kampanye Pemasaran Viral Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Viettel Cambodia Pte., Ltd., Phnom Penh, Cambodia: Metfone 5G – Your Next Gen: Turning Cambodia’s First 5G Experience into a Nationwide Viral Movement

Kampanye Pemasaran untuk Kaum Muda Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Construction Industry Council, Hong Kong, Hong Kong: Rebranding Hong Kong Construction Through WorldSkills

Prestasi dalam Kategori Pemasaran - Kategori Organisasi/Profesional Pemasaran

Eksekutif Pemasaran Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
Thunder Marketing and Communication Asia, Singapore, Singapore: Phoebe Shen, Managing Director
PEMENANG SILVER STEVIE®
Cebuana Lhuillier, Makati City, Metro Manila, Philippines: Mike Sena, First Vice President and Chief Marketing and Communications Officer
Mastercard, Miami, Florida, United States: Carlos Quintero, EVP of Integrated Marketing and Communications (IMC) for Latin America and the Caribbean (LAC)
PEMENANG STEVIE® BRONZE
Azul, Sunnyvale, California, United States: Andrew Savitz, CMO
Concertina, Concertina, Philippines: Pearl Sy, Chief Marketing Officer

Tim Pemasaran Terbaik Tahun Ini

PEMENANG GOLD STEVIE®
GüzelEnerji Akaryakıt A.Ş., Istanbul, Maltepe, Türkiye: GüzelEnerji Marketing Team of the Year
PEMENANG STEVIE® BRONZE
CXAI, Ontario, Canada: CXAI Marketing Team
NJMPF, Durban, KwaZulu-Natal, South Africa: Transforming Member Engagement Through Innovation, Education and Service Excellence
Ortigas Land Corporation, Pasig City, Metro Manila, Philippines: Corporate Estates Resort Offices Marketing Team