These categories recognize excellence in mobile websites and apps since the beginning of 2024.
Nominations that won in the 2025 International Business Awards® may be resubmitted for consideration in the 2026 awards. If they have been updated with recent achievements, they may be submitted to the same categories in which they won. If they have not been updated, they must be submitted to categories different from those in which they won.

Information to be submitted online for entries in these categories in the 2026 competition include:

1. The mobile site or app itself, in the form of a demonstration video of up to three (3) minutes in length. You must attach the video to your entry through our attachment/link uploading tool.

2. Written answers to the following questions, describing the nominated achievements since 1 January 2024:
a. The date on which this nominated app or site was first distributed or otherwise made public. Required
b. Briefly describe this mobile site or app’s communications objectives and how it met those objectives since the beginning of 2024 (up to 1,500 characters) If applicable, include the platforms your app supports. Required
c. List the appropriate creative and production credits for this entry (up to 1,500 characters). Optional
d. Reference any attachments of supporting materials throughout this nomination and how they provide evidence of the claims you have made in this nomination (up to 1,500 characters). Optional

3. Optional (but highly recommended), add to your entry up to 10 webpage links and up to 10 document uploads to support your case to the judges. These might be press articles, press releases, videos, work samples, internal or external reviews, or employee feedback, for example.

P55. Arts & Culture

P56. Business/Government

P57. Education & Reference

P58. Entertainment

P59. Events

P60. Experimental & Innovation

P61. Family & Kids

P62. Fashion & Beauty

P63. Financial Services/Banking

P64. Fitness & Recreation

P65. Food & Drink

P66. Games

P67. Guides/Ratings/Reviews

P68. Health & Wellness

P69. HR & Employee Experience

P70. Integrated Mobile Experience

P71. Learning & Education

P72. Lifestyle

P73. Magazine/Editorial

P74. Marketing

P75. Messaging

P76. Music

P77. News

P78. Productivity

P79. Professional Services

P80. Public Service & Activism

P81. Real Estate

P82. School/University

P83. Shopping

P84. Social

P85. Sports

P86. Training

P87. Travel

P88. Utilities & Services

P89. Best Accessible App (New for 2026)
Recognizes mobile apps or mobile sites that prioritize inclusive design, providing seamless access and usability for individuals with visual, auditory, motor, or cognitive disabilities.

P90. Best Mobile App for Social Good
Recognizes mobile applications focused on addressing societal issues such as healthcare, education, or community support.

P91. Best Mobile-First E-Commerce Experience
Celebrates apps or mobile sites providing seamless shopping experiences, from browsing to checkout.

P92. Best Sustainability or Eco-Impact Mobile App (New for 2026)
Recognizes mobile applications that help individuals or organizations reduce environmental impact, promote sustainable behavior, support carbon tracking, resource efficiency, recycling, waste reduction, or other measurable eco-positive outcomes.

P93. Best User Experience

P94. Best Use of AI & Machine Learning

P95. Best Use of Augmented Reality

P96. Best Use of Generative AI Technology

P97. Excellence in Accessibility
Recognizes mobile apps or sites ensuring inclusivity for users with disabilities.

P98. Most Innovative Use of Mobile Technology
Honors apps or sites leveraging cutting-edge technologies like AR, AI, or blockchain for enhanced user experiences.